All art is propaganda. It is universally and inescapably propaganda, sometimes unconsciously but often deliberately. It would not be impossible to prove, with a psychological understanding of the people concerned, that a square is in fact a circle. They are mere words, and words can be molded until they clothe ideas. Psychworld began as a description for a state of mind but has quickly sculpted into a cultural phenomenon. Authentic, independent, and direct to consumer, the company has cultivated a consumer base by provoking thought through elusiveness. Psychworld is a place that exists within all of our minds. What it means to you is open for interpretation. founded by the man of the hour - zack bia made it clear for strong sported by the likes of Drake , Skepta , Sheck Wes , lil yachty and more .